Press release distribution
// DISTRIBUTION
Everything about getting a press release from your screen into a journalist's workflow. These guides cover targeting, timing, pricing, house style and the reasons most releases get ignored. Practical and vendor neutral, with extra depth on the Dutch market.

13 guides
- Dutch press release tips for your own house style in 2026In 2026, sending press releases in your own house style is a key requirement for brands that want consistent c…
- Email or platform? Sending press releases in the Netherlands in 2026In 2026, Dutch communicators send press releases through both email and platforms, but platforms are winning f…
- Follow-up after a press release: what works with Dutch media in 2026Following up after a press release in the Dutch media landscape in 2026 means being timely, personal, and usin…
- GDPR rules for sending press releases in the Netherlands 2026Sending press releases in the Netherlands in 2026 requires strict adherence to the GDPR. You need a lawful bas…
- How press release distribution works in the Netherlands in 2026Press release distribution in the Netherlands in 2026 relies on digital platforms that combine journalist data…
- How small businesses in Holland get press coverage without a big budget in 2026Small businesses in the Netherlands can get press coverage in 2026 without a big budget by focusing on targete…
- Netherlands press release distribution for international campaigns 2026For international campaigns in 2026, press release distribution requires a mix of local expertise and global r…
- Press release distribution costs in the Netherlands for 2026Press release distribution costs in 2026 range from free (own email lists) to over €1,000 per release for prem…
- Press release distribution mistakes Dutch companies still make in 2026Dutch companies still send generic press releases to the wrong journalists, skip personalisation and ignore mo…
- Targeted versus mass press release distribution in Holland 2026Targeted press release distribution focuses on sending your news to a specific group of relevant journalists a…
- The best time to send a Dutch press release in 2026The best time to send a press release in 2026 depends on your audience and their routine. For Dutch journalist…
- What does it cost to reach 500 Dutch journalists in 2026?Reaching 500 Dutch journalists in 2026 can cost from a few hundred to several thousand euros, depending on the…
- Why Dutch journalists ignore most press releases in 2026Journalists in the Netherlands ignore most press releases in 2026 because the volume of irrelevant, generic pi…